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Fine Tuned Brand Voice
& 4x Return
Local candle company Good & Well Supply Co reached out to Nectr to manage their social media
accounts, create strong digital content and deploy conversion ads to help sell Good & Well Supply Co.’s products
online.
We decided that our Medium Social Media Management package would be the best place to start. Posting
original content to Good & Well Supply Co.’s Instagram, Facebook and TikTok channels five times per week. With this
strategy we re-engaged a previously stagnant audience, supplementing Good & Well Supply Co.’s following with new growth
as well.
Services Provided
These are the services that were used in this project.
Facebook & Instagram Ads
Ad creation/distribution, copywriting, creative testing, and insightful reporting.
See what you get
Social Media Management (Organic)
Hand us the keys to your social channels. Complete, done-for-you social media management solutions with growth strategies baked in.
See what you get
Social media created:
38%
increase in followers
200%
Increase in average engagement per post
The Work
After rebuilding a strong foundation on Good & Well Supply Co.’s organic social media channels, we introduced a Meta ads strategy to drive conversions on social media. This was an immediate success, as our organic social media posting strategy brought new prospective interest in the Good & Well brand and our meta ads strategy converted that interest into paying custome
Ads
471
total purchases
416%
return on advertising
3,339
new visitors
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